#ForYou by Melissa Blum

#ForYou by Melissa Blum

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How to monetize and and grow your brand—straight from a UTA Expert!
Jacqueline Siegfried from United Talent Agency shares strategies for diversifying income, growing your audience, and mastering social media trends.
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M.T. Deco
💎 The key [brand] players and trends to watch for at Cannes Lions 2025
+the rise of creator studios; Pinterest is now a shopping engine
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M.T. Deco
Why the internet latches on to seasonal themes [and how you can own this summer]
Learning from patron saints of summers past: Barbie, Charli XCX & Megan the Stallion
 • 
M.T. Deco
, 
Melissa Blum
, and 
Megan Collins
💎 The 'creatorfication' of corporate America
+Gen Z's love affair with moodboards; And travel is getting the AI treatment
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M.T. Deco
The 'dad creators' fulfilling a void and making us laugh
Did you know dadfluencers report 90% of their followers are women?
 • 
M.T. Deco
, 
Melissa Blum
, and 
Lauren Mello
💎 Influencers are now competing with AI for brand deals
+Nostalgic 'dad beers' are making a comeback; And the LinkedIn creator renaissance
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M.T. Deco
4

May 2025

How to authentically build community on Reddit, from a Reddit alum
The 3 foundational steps to a strong Reddit strategy
 • 
M.T. Deco
, 
Melissa Blum
, and 
Kait Richmond
10 trends to apply to your digital and social media strategies, now
our May trends in one place: Group chat is main character now | Threads isn't dead | Discord is the new living room | Books are the new merch, and…
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M.T. Deco
 and 
Lauren Mello
💎 Are we in a social media recession?
+aesthetics are driving purchasing; And the rise of branded books
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M.T. Deco
, 
Melissa Blum
, and 
Lauren Mello
Quiet luxury is over. Boom Boom is all about being loud.
Why the office-friendly blend of “Office Siren,” “Old Money,” and “Mob Wife” is making such an impact in culture
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M.T. Deco
 and 
Megan Collins
1
💎 HBO Max gives a masterclass in how to handle a rebrand on socials
+private group spaces are where the internet actually lives now; And how marketers and brands can utilize Discord
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M.T. Deco
, 
Melissa Blum
, and 
Lauren Mello
Threads and Snapchat aren't dead, they're quietly working
Breaking down two social platforms you shouldn't be sleeping on
 • 
M.T. Deco
, 
Melissa Blum
, and 
Lauren Mello
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