💎Is privacy the future of social media?

+ the importance of real-time conversation on social platforms

💎cultural gems💎

The cultural moments and media that we can’t stop talking about…

👥 Are “private social networks” the future of social media? Alex Hofmann, the CEO of the social media conglomerate 9count, thinks users will start prioritizing friends and niche community over media.

🔮 Should brands shift the resources they’re using to chase trends to start looking to the future?

📚 BookTok helped save Barnes & Noble. Now, they’re looking to use nostalgia to get audiences to spend more time in their stores. s/o

Lia Haberman

for this breakdown.

We broke down how brands can tap into nostalgia to connect with audiences here.

@allthatwepercievei miss old barnes and noble ☕️#globalvillagecoffeehouse #globalvillage #norahjones #nostalgia #dontknowwhy #2000s

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🎬 A24 is the ultimate example of a B2B brand who has built a thriving B2C community on socials. The key? A clear, strong point of view.

🥒 Remember how much Millennials loved avocados? For Gen Z, the go-to snack is pickles.

@graydoncutlerReplying to @Mackenzie Thompson picklegate has been resolved 😭 We’ll see how they turn out lolol #pickle #pickles #cucumber #cookwithme #cooking

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🧘 If you spent January feeling a little sluggish, you weren’t a lone. After holidays, you need to give your brain time to get back into “work mode.” h/t

linda ong

🏆 The best and worst moments from the 2025 Grammys. Our fave moment: Beyoncé finally won Album of the Year!

💬 YouTube is slowly rolling out “Discord-like” Communities to creators, allowing them to engage even more with their audience.

🧗‍♀️ What happens after you reach a goal? The NY Times breaks down how to handle the comedown.

As a bonus for premium subscribers: a take on real-time conversation on social platforms [tl;dr it’s still important and happening on platforms besides X…]