💎 Must-know EOY insights to stay ahead in 2025 👇
The Tuesday edition of 💎Cultural Gems💎
💎cultural gems💎
The cultural moments and media that we can’t stop talking about…
FANDOM RULES SOCIAL MEDIA’S CULTURAL LANDSCAPE IN 2024, npr
"All of these platforms are basically touting how much they were able to host creatives that could attract and inspire large fandoms, and how proud they were that so many fans are participating in liking, commenting, sharing and buying from these creative influencers."
The end-of-year trend reports produced by TikTok, YouTube, and Spotify have all cited “fandom” as an overarching trend across platforms, often making big cultural moments even bigger.
For more on fandom, check out our breakdown of YouTube’s Culture & Trends Report here.
THE END OF AN ERA: HOW TAYLOR SWIFT BOOSTED THE US ECONOMY, cnn
After 152 shows, The Era’s Tour finally wrapped on Sunday in Vancouver.
"These events have had a major revitalizing effect on local tourism industries and downtowns still struggling from the effects of the pandemic,” the California Center for Jobs & the Economy reported.
ICYMI, we broke down the marketing genius of Taylor Swift over on the MTD blog.
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In the rest of today’s edition: the latest on the potential TikTok ban, a zeitgeist-y person to follow, and more ⬇️
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